Sales Won’t Just Happen
Sales expert and trainer Paul Middlebrough from IJMS Ltd talks about why sales can’t be left to chance and why nothing happens in your business until someone gets a 'Yes' on an order form.
He’ll explain why, left to their own devices, most customers will still say 'I want to think about it' even when the product and price are right.
He’ll give you an understanding of the customer’s mentality and help you turn No’s into Yes’s without being high pressure.
It’s aimed at business owners who are good at what they do but may never have completed a professional sales course or had 'hands on' sales experience. If you dread sales, but enjoy everything else, this presentation is the one for you.
Your product or service is the best, your business plan and marketing all spot on, but when the first client rolls in, or the Sales phone rings, how ready are you?
Is your Sales technique up to date, practised and ready to go?
Paul’s Components of the Sale Table shows how the Sales presentation for your product or service can be created and launched by yourself.
- The Table helps you list the key components of your offer and shows how to Sell Yourself, the Company and the Key Benefits of the product.
- He’ll get you thinking about creating Peace of Mind for your customers, and Value Building your product so well that the price comes as a pleasant surprise.
- Finally you’ll hear his simple philosophy on 'The Close' and how to get the order without being a typical pushy salesperson.
Paul Middlebrough trained with Glaxo as a time and motion engineer before starting his own Sales and Distribution Company in the 80´s.
Combining sales flair with structured management skills, the results were spectacular and he has since recruited, trained and developed dozens of new sales people who are now business owners or company directors. He believes that Sales should be fun, uncomplicated and totally honest.
Today he consults and trains for IJMS Ltd and has worked with Sales organisations in USA, Germany, Norway, France, and Spain. You’ll find more about Paul and what he does at www.ijms.co.uk.
